The Arab Regional Centre for World Heritage Participates in the Arabian Travel Market (ATM)

Shaikh Ebrahim Bin Humood Al Khalifa, Deputy Director of the Arab Regional Centre for World Heritage (ARC-WH), Zina Bencheikh, Managing Director EMEA for Intrepid Travel, Steve Scott, EMEA Market Leader – Future Communities at GHD and Jerry Inzerillo, CEO, Diriyah Gate participated on the 1 May 2023 as a keynote speaker in the Arabian Travel Market (ATM), which was held in Dubai, United Arab Emirates, until 4 May 2023. The session discussed ways to enhance sustainability through investing in cultural heritage, empowering local communities, and the positive role of tourism and its integration with the heritage and cultural sectors in Arab countries.